Lifeguard CareGIVING

The Lifeguard CareGIVING Initiative represents a unique collaboration between the Lifeguard team and significant nonprofit partners who are committed to ushering in the next generation of healthcare.

This Lifeguard Initiative delivers large public service campaigns to drive awareness about the importance of patient engagement and informed decisions, makes access to health information technology easy and affordable and generates significant revenue for the non-profits partners.

The Lifeguard Team is dedicated to significantly improving health care which includes the strong commitment to helping support research to find cures.


The Entertainment Industry Foundation (EIF)

The Entertainment Industry Foundation (EIF), as a leading charitable organization of the entertainment industry, harnesses the collective power of the entire industry to raise awareness and funds for critical health, educational and social issues, in order to make a positive impact in the community and throughout the nation.

Stand Up to Cancer: Canada

Stand Up To Cancer’s (SU2C) mission is to raise funds to accelerate the pace of groundbreaking translational research that can get new therapies to patients quickly and save lives now. SU2C brings together the best and the brightest researchers and mandates collaboration among the cancer community. By galvanizing the entertainment industry, SU2C has set out to generate awareness, educate the public on cancer prevention and help more people diagnosed with cancer become long-term survivors.

University Health Network (UHN) / OpenLab

University Health Network is Canada’s leading research academic hospital. UHN brings together the talent and resources needed to achieve global impact and provide exemplary patient care, research and education. OpenLab, located at UHN, is a design and innovation shop dedicated to finding creative solutions that transform the way health care is delivered and experienced.

Canadian Cancer Society

On February 1, 2017, the Canadian Breast Cancer Foundation (CBCF) and the Canadian Cancer Society (CCS) joined forces to increase operational efficiencies and further our impact on cancer research and support programs. Since its inception in 1986, CBCF has invested over $360 million in breast cancer research, funding more than 1,400 scientific and community grants. Over the past 30 years, CCS has invested $1.2 billion in cancer research – including over $100 million in breast cancer research. This unprecedented merger allows CCS to accelerate the impact of donor dollars on research and vital support services for people living with and affected by cancer. Visit cancer.ca for more information.

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